Individual Customized Training: Basics of Conversion Optimization
More conversion. More customers. More results.
In this course, you will learn the basics of conversion optimization: how to turn visitors into customers.
We'll show you how to build pages smarter, trigger action and remove doubts.
Practical tips, basic templates and an action plan will get you scoring right away.
What to expect.
✅ How to make sure your visitor finds the right information
✅ How to put the basic elements in the right place
✅ How to bring in more contact requests or sales
✅ How to apply theory directly to your own situation
✅ Essential concrete tips you can use right away
What we tackle together:
- How to build pages logically so visitors find their way easily
- How to use basic templates to smartly set up each page
- Which elements should not be missing from your homepage, category page and product page
- Where and how you place your most important info and action buttons
- How to create a contact form that really works
Specifically per page:
Homepage:
- What a good homepage should always include
- How to turn your homepage into a smart choice page
Category page:
- Basic rules to quickly direct visitors to the right products or services
- Structure that encourages click-throughs
Product page:
- Essential components that every good product page must have
- Where you put the most important information to convert
Call-to-action or action buttons:
- How to make CTAs (action buttons) irresistible
- Best colors, text and placement for maximum impact
Contact form:
- What a contact form should look like
- Tips for more completed forms without barriers
How we work:
- 2 half days of individual training
- Clear action and step-by-step plan, tailored directly to your situation
- No classes or blah blah, just practical tips and tools that really work for you
Intake interview + 1ste session
-
- How to apply this in my situation
- Action Plan
- Tips & tricks
We are on standby for questions or when you need help (10am included because only when you get started do the questions come)
After 3-6 months follow-up session
-
- Evaluation of past action plan
- Drafting action plan 2
- Further coaching and mentoring
???? Result?
More clicks. More customers. More sales.
And yes, here too:
Our customized training is SME Portfolio certified.
Up to 30% of your investment repaid.